Hofbräu München at the Oktoberfest

The excitement for the Oktoberfest is huge. On September 16, it's "O'zapft is!" again at the world's most famous and largest folk festival! Already in 1810, at the first Oktoberfest celebrating the wedding of Prince Ludwig and his Therese, a beer tap of the at that time "Königliches Hofbräuhaus" was present to serve the courtly festivities. Since the brewers wanted to offer a special beer for the annual festival, they developed the Hofbräu Oktoberfestbier. With its golden color and fine foam, the drinkable festival beer is a very special highlight of the beer year.

The beer


Type of beer: festival beer


Alcohol content: 6,3 % Vol.


Wort: 13,7 °P


Malt: light Barley malt, Munich malt


Hop varieties: Herkules, Perle, Magnum Select


Bitterness units23 IBU


Color: golden


Ingredients: water, barley malt, hops


Food pairing: roast pork, roast chicken, sausages, hearty snacks, Obazda, grilled fish, hard cheese like Emmentaler

Enjoy Oktoberfest feeling

Watch our beer sommelier video to learn more about our full-bodied Oktoberfest beer, which convinces taste-wise with many nuances such as malt, caramel, dried fruits, fig, grapefruit and honey:


Sommelier video Oktoberfest beer


Celebrate with us and try it for yourself! Our Oktoberfest beer and festive beer packages are available in our online shop:


Hofbräu Oktoberfest beer


Oktoberfest packages

O'trachtelt is!

Bavarian culture and the right beer tent flair include, of course, dirndl and lederhosen in addition to a liter of beer. With the original Hofbräu traditional costume, every stylish girl and every stylish boy is well dressed: 

to our traditional costumes


From personalized beer mugs to Oktoberfest 2023 shirts - anyone still looking for the right accessory will also find what they are looking for in the fan shop. 

to the fan shop


You are exploring Munich and looking for a dirndl? Find our Hofbräuhaus dirndls at "Schatzi Dirndl & Trachtlerin" in Aschheim or until 02.10.2023 at the pop-up store in the Hofstatt, Sendlinger Straße 10, in Munich!

Oktoberfest live stream

Did you already know? We are represented four times at the Theresienwiese: this year you can enjoy a freshly tapped Hofbräu beer in the large Hofbräu festival tent, the Weißbier carousel Fahrenschon, the Weißbieralm and the Weißbier carousel Zehle.


Get a glimpse of the Wiesn now! In the Livestream of panTerra you can watch the Oktoberfest hustle and bustle at any time.


Right in the middle instead of just being there! This year, Radio Energy is once again broadcasting live from the Hofbräu festival tent:

Radio Energy Wiesnstudio

Hear from Dani Heiss and Dominik Koislmeyer daily from 3-8pm how the atmosphere is. On weekends and the public holiday, Carina and Selina bring a breath of fresh air to the tent from 2-6pm!


to the Energy Wiesnstudio

Radio Energy Wiesnwahnsinn - the Oktoberfest-Podcast with Cathy Hummels

It-girl Cathy Hummels is back again this year! In her podcast she talks about everything around the Oktoberfest, the latest trends and exciting stories of the celebrities!


to the Podcast