Crisp, Fresh, and Exclusive – The New HB Blog
Do you want to look over the shoulders of our brewmasters and experience the many facets of a brewery? Are you wondering which of our beers pairs best with certain dishes and looking for great gastro tips? Are you interested in facts, stories, and anecdotes about Oktoberfest and excited about exclusive tickets and giveaways?
Then you’re in the right place because our HB Blog offers exclusive insights all about your favorite beer.
Exciting Features
What makes the brewing process at Hofbräu Munich so special? How does the beer get to Oktoberfest, and where is it stored? Who invented Munich's oldest Bockbier, and what ecological challenges does a modern traditional brewery face?
These are just a few of the topics we’ll explore in exciting documentaries through words and images. With plenty of insights and facts that will leave you amazed.
For instance, you'll find an intriguing background report on the launch of our new filling system, which not only fills significantly more kegs per hour but is also much more environmentally friendly.
Exclusive Interviews
How does one become a brewery director or a festival tent host? What skills do you need as a brewmaster, or how do you become a Hofbräu Munich franchise partner?
Behind every fresh Hofbräu beer are not only the finest ingredients but also the people who bring expertise, passion, and energy to their work every day. We introduce you to some of the individuals without whom our delicious beer wouldn't exist. From the brewery director to the bartender, from the brewmaster to the restaurant owner, from the Oktoberfest server to the head of press.
Sometimes presented as a written interview, other times as a conversation in our podcast.
Gastronomy and Travel Tips
From the Hofbräuhaus in Munich to the glittering lights of Las Vegas. From Belo Horizonte to Jiangyin, and all the way to the capital city, Berlin.
Our Hofbräu beer is enjoyed worldwide, and we invite you to join us on this journey. We’ll show you not only where you can enjoy freshly tapped HB, but also provide you with interesting travel tips. Whether in the form of articles, photo galleries, or videos.
With our Travel & Gastro Tips, you’ll be well-prepared for a visit to any of our HB locations.
You’ll also find ideas and recipes that pair perfectly with our beer specialties. Whether it's refreshing beer cocktails or sauces you can enhance with a Hofbräu beer.
Our experienced beer sommeliers explain everything about the color, aroma, and taste of our individual beer specialties in entertaining video clips. Plus, you’ll learn which beer pairs best with various dishes.
Exciting Events
What happens at Oktoberfest, stays at Oktoberfest? Not necessarily, because we bring you thrilling facts, exclusive insights, and lavish photo galleries from the world's largest folk festival. But the Wiesn is just one of many top events where our beer is featured. We also support events like the OBEN OHNE Open Air in Munich, the FESTival at Steinertor in Krems, or the Maibock tapping at the Hofbräuhaus.
You can get even closer by following us on our social media channels.
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Tickets and Giveaways
The last available table at Oktoberfest, the official beer mug from the Maibock tapping, the Father's Day gift package, or coveted tickets for movies and concerts.
Not everything can be bought, but with a bit of luck, you can win it here. It’s always worth checking back, because who knows, maybe tomorrow you could win an exclusive meet-and-greet with Germany’s current Wiesn Playmate.
For those who don’t want to miss any news, we recommend signing up for our monthly newsletter. Simply subscribe and be the first to know.
Always Up-to-Date and Live
In this spirit, we invite you to become part of our beer family and explore the world of Hofbräu München with us. Here’s to exciting stories, valuable feedback, and plenty of delicious Hofbräu beer. Cheers!
Feeling thirsty? Here’s a current overview of all our beer specialties:
